BOOK LAUNCH: SAVE THE DATE

Give Up: Ignition

Redefine Success on Your Own Terms

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What are you willing to give up to reach success?

By embracing the art of giving up, readers can cultivate a growth mindset, overcome obstacles, and pursue their entrepreneurial dreams with clarity and confidence. Through practical advice, personal anecdotes, and actionable tips, “Give Up” aims to empower readers to redefine success on their own terms and create a fulfilling and sustainable business journey.

About the Author

“Give Up” was inspired by the author’s journey as an entrepreneur and the realization that many traditional narratives surrounding business success are flawed.

Lana Sheppard, the author, has ventured into various businesses throughout her career, experiencing both the highs of success and the lows of failure. She has not only built businesses from the ground up but has also successfully sold some of them, generating significant returns on her investments.

Through her entrepreneurial endeavours, Lana discovered the power of letting go—of old beliefs, fears, and habits that were holding her back from achieving her goals.

By sharing her own experiences and insights, Lana hopes to inspire others to break free from the constraints of traditional thinking and forge their own path to success.

Are you ready to Give Up?

Give Up the Myth of Overnight Success: To debunk the notion that success happens overnight and to emphasize the importance of patience and persistence in building a sustainable business.
Give Up the Need for Approval: To encourage readers to prioritize their own vision and values over seeking external validation, empowering them to make bold decisions without fear of judgment.
Give Up Old Beliefs & Practices: To challenge readers to reevaluate outdated beliefs and habits that may be hindering their growth and to inspire them to embrace new ways of thinking and working.
Give Up the Fixed Mindset: To promote a growth mindset and encourage readers to view failure as an opportunity for learning and growth rather than as a setback.
Give Up Comfort Zones: To urge readers to step outside of their comfort zones and embrace discomfort as a catalyst for personal and professional development.
Give Up Short Term Mindset: To shift readers’ focus from immediate gratification to long-term planning and goal-setting, fostering sustainable success and resilience in the face of challenges.

Give Up the Fear of Failure: To help readers overcome the fear of failure and embrace risk-taking as an essential part of the entrepreneurial journey.
Give Up an Unhealthy Lifestyle: To highlight the importance of prioritizing physical and mental well-being in order to sustainably pursue entrepreneurial goals.
Give Up Fear of Numbers: To demystify financial management and empower readers to develop confidence and proficiency in handling the financial aspects of their businesses.
Give Up Setting Unrealistic Goals: To guide readers in setting realistic, achievable goals that align with their vision and values, fostering a sense of direction and purpose.
Give Up Impromptu Decisions: Impromptu choices may lead to undesirable consequences or hinder progress. Cultivate a greater sense of control and make choices that contribute positively to their overall direction and purpose.